Red Robin /
10 Years of Success
For almost a decade, LRXD has worked with Red Robin to enrich their brand online. Among the many projects we’ve developed, one of our favorite achievements is The Customizer — a unique tool that lets visitors customize their meal in an unlimited number of ways then see the nutritional information for what they’ve created. It’s become the third most visited area of Red Robin’s site that sees several million unique hits per year — and we’ve also just turned it into an app for iPhone and Android. In keeping with the Red Robin brand, the app features loads of entertaining nuances to ensure that eating healthier also stays fun.